Press Coverage

Usheru uses a sophisticated database to gather film preference data on what people like to watch, where they like to go to the cinema, and when.
usherU is your own personal usher that will bring you to your seat, in your local cinema, at a great price.
Thanks to curated content and suggestions based on their personal tastes, users can use the app or website to book their ideal film experience.

Awards and Recognitions

Brand Assets

Usage Guidelines

Our logo represents who we are and what we do. It is our most important visual asset and should be used prominently and consistently to help build familiarity with our brand. Do not try and recreate the logo - always use the master artwork files provided.

Do not distort the logo in any way.

Do not place the logo on an image or light colour that reduces its legibility.

Do not edit the composition or add illustrative elements.

Do not change how the usheru colours are used.

Colour Palette

Yellow

PANTONE 115C

#FFE024

CMYK 2, 7, 94, 0

Black

#333333

CMZK 69, 63, 62, 58

Grey

#EBEBEB

CMYK 7, 5, 5, 0

Typography

Our typefaces have been chosen for their clarity and legibility. Our typographic style helps build brand recognition and makes our written communications attractive and easy to read.

To make our collateral more visually appealing and to add interest we use a variety of fonts to distinguish between our headings and the body copy.

When writing usheru always write it in lower case and where possible ’bold’ the last ’u’

TITLES, HEADER/DISPLAY FONT - ALWAYS DISPLAYED IN CAPS

TRADE GOTHIC LT STD - BOLD CONDENSED NO.20

ABCDEFGHIJKLMNOPQRSTUVWXYZ

Body copy font

Trade Gothic Lt Std - Regular, bold & light

abcdefghijklmnopqrstuvwzyz