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Copyright © 2019 Future of Film

BRAND / CREATE PITCH COMPETITION - Storyteller’s Brief

 

Introduction
 

Future of Film Summit is on a mission to empower storytellers and filmmakers to unlock the possibilities of Brand Funding in their business.  In an era of diminishing advertising returns, brands are increasingly turning to original storytelling to connect with audiences. But how can filmmakers navigate this space and what kind of projects are brands looking for?

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The first ever [Future of Film] Brand/Create Pitch is a unique opportunity to pitch your story idea (across film and any medium) to a panel of leading brand-funding experts who will provide live feedback. 

 

As well as the opportunity to hone your project with immediate feedback from expert judges, the winning pitch, which will be decided on the day, will have the unique opportunity to take their project to the next level through exclusive 1-2-1 development and brand-funding mentoring with Ad Age’s Production Company of the Year, UNIT9. 

 

The winner will also receive a year's subscription to Adobe Creative Cloud All Apps (worth £600) and all Storytellers shortlisted for the pitch will also receive a complimentary ticket to the Summit (worth £179).


 

The Brief

 

The theme of this year’s Pitch is Sustainability. We’re looking to the future, and with that is the need to be conscious of how we can continue to grow and change in a rapidly moving space.

 

What does sustainability mean in different contexts and how can we persuade people and businesses to integrate this principle into their lives and the wider word? What are the implications of sustainability, perhaps the challenges too and, crucially, why is sustainability something utterly essential and utterly urgent to adopt?

 

We’re looking for projects with a budget of between £40k-£50k, which look directly or indirectly to the theme. It is up to the storyteller how this is interpreted, and this should be explained in their application. 

 

In addition, we are seeking ideas that demonstrate innovation and originality either in terms of the proposed content, execution and/or distribution approach. Most of all, we want something with the potential to cut through in today’s increasingly noisy media landscape.

 

The Project

 

We want projects that work across any visual medium e.g.

 

  • A Film of any length

  • Short Form Episodic (e.g. Quibi)

  • A VR or Immersive project

  • A Game

  • Etc

 

The project must be able to be completed with a budget of between £40-50k. It can be a project that is already in pre-production, or it can be a brand new idea.

 

The Panel

 

  • Yifei Chai, Innovation Architect, UNIT9

  • Gavin Humphries, Managing Editor, Nowness

  • Rafaela Perera, ECD, Littlehawk

  • Jon Alwen, head of non-fiction TV Pulse Films 


 

The Pitch

 

Selected storytellers will have 6 minutes each to convince the panel why their project should be selected as the winner. This can include the use of visual aids on the big screen.

 

The Prize

 

Winners will receive exclusive 1-2-1 mentoring about their project, career and the opportunity to work with brands with a senior executive at UNIT9.

 

All Shortlisted Applicants will receive a complimentary Delegate Ticket to attend (value £179)

 

Note, All Applicants will also receive a 33% discount on their Delegate Ticket.

 

To Apply

 

In order to apply, you will need to send over the following to pitch@futureoffilm.live. 

 

  • Synopsis (200 words mx)

  • How your project relates to the theme of sustainability (100 words max)

  • A mood board

  • A Storyteller’s statement (this can be a director, writer, maker - 100 words max)

  • Proposed Distribution Channel(s)

  • Names and bios of the core team (you can apply as a group, although only person will be able to attend the live pitch).


 

Deadline: 17th November at midnight.

 

We will get back to everyone who sends in an application, and will inform those invited to attend by 19th November.